NEXTGEN STEWARD LEADERS SUMMIT
EVENT LOGO DESIGN
OVERVIEW
As part of Temasek Trust’s mission to promote peace and progress, Stewardship Asia Centre (SAC) engages young people at a pivotal moment before they enter their careers – equipping them with the values, perspectives and resilience to navigate an increasingly complex world.
The NextGen Steward Leaders’ Summit brings together youth from diverse disciplines and institutions to explore how values can shape leadership, ethical decision-making and meaningful impact. Through discussions and activities, participants are encouraged to consider the greater good and the kind of leaders they aspire to become.
The challenge was to create an event identity that would speak to this next generation: open to different perspectives, confident in its outlook and purposeful in its direction.
IDEATION
The idea began with “NextGen” – a generation shaped by different disciplines, perspectives and possibilities.
We explored how the identity could express a willingness to cross boundaries, connect different perspectives and move beyond convention. The resulting mark places “NextGen” at its centre, with forms that intersect and extend outward – suggesting openness, exchange and new possibilities.
The result is a vivid yet intelligent identity that adds energy and optimism, reflecting a generation looking ahead with purpose.
TESTIMONIAL
“I would like to extend my sincere appreciation to Marcus for his exemplary work on our recent project. Creating the identity for a new logo from scratch is a demanding task, but Marcus embraced the opportunity after I shared the genesis behind this logo creation.
Despite initial challenges and our multiple requests, Marcus has exhibited great professionalism and dedication during our communication. He is adept and responsive in ensuring that our input is embedded into his designs in a short period of time.
I am grateful for Marcus's unwavering commitment to excellence and his contribution towards a desirable outcome for the project. ”
Mr Chow Jau Loong Manager, Research and EngagementStewardship Asia Centre
